AI is changing a lightening speed. Customer behaviour is changing from search and scroll to immediate answers provided by the AI Overview or by LLMs. We are now in the era of click-less or Zero-click marketing. It’s important that businesses adapt their marketing content to ensure it remains visible for their target market. Content and authority signals are key. CroZest can support your business by undertaking an AI visibility Audit. This will identify practical changes you can make on your website to increase visibility.